INFO
Justin Poulter is a Cape Town-based illustrator and art director with over a decade of experience creating bold, impactful visuals for some of the world’s most iconic brands. After 10 years of working in London’s competitive creative industry, Justin has returned to South Africa—bringing with him global experience, a sharp creative eye, and a reputation for delivering high-quality illustration work across commercial and editorial contexts.
Justin is known for his distinctive illustration style, combining expressive hand-drawn textures with refined digital execution. His work features vibrant color palettes, compelling character design, and a strong sense of visual storytelling—ideal for brands and publications that want to stand out with personality and precision.
He has collaborated with international clients including Nike, Jameson, National Geographic, Levi’s, and Vans, consistently producing artwork that is visually striking, strategically aligned, and tailored to each client’s unique voice.
Whether you're looking to elevate your brand, bring editorial content to life, or develop eye-catching visual assets, Justin brings a deep understanding of design, a flexible creative approach, and a commitment to delivering high-impact results—on time and on brief.
SERVICES
- Commercial Illustration
- Editorial Artwork
- Brand Campaign Visuals
- Packaging Design
- Art Direction
ILLUSTRATION AGENTS
PRESS
FEATURED WORK IN BOOKS
“Hand Style Lettering” - Victionary, Hong Kong.
“Expressive Type” - Quarto Publishing Group, USA.
“On Board - Graphics in Boarding Culture” - Index Book S.D, Barcelona.
ONLINE INTERVIEWS AND FEATURES
AWARDS
Design Week Awards - 'Illustration for Rebrand' 2023
Creativepool - Peoples Choice Award for Illustration 2020
Creativepool - Bronze Award for Illustration 2020
SELECTED CLIENTS
